Owner of Nothing: What it means to buy digital content.





We’ve all been there, you show up to a party empty handed, no gift for the host, no gift for the birthday boy. Even your friend’s dog brought a gift.
 Now, being the smart person that you are you sneak off to the coat closet, hop on Amazon and buy a digital gift for that obviously not so special someone and send it to them in their email. Later if your friend’s dog asks if you brought a gift you can tell him to check the host’s email.
                You are not alone in the world of purchasing digital content in fact, “65% of internet users have paid to access or download some kind of digital content” according to the Pew Research Center. [1] 33% paid for software, 21% paid for apps for their cell phones or tablet computers, 19% have paid digital games and 5% paid for “cheats or codes” to help them in video games. That leaves us with a couple questions, are we paying to own these digital products or are we paying to lease them? What happens if we built up a library of digital content from a company and that company shuts down? Are we still entitled to those digital products because we bought them or are we left to finally go outside?
                First, we will look at something called, conditional sales. A conditional sales contract is “a sale of an asset in which the buyer assumes possession and may have use of the asset, BUT the seller retains title and may repossess the asset.” [4] The government is playing catch up as far as laws go within the context of digital content. For now, it is mostly up to the providers of the digital content with how they choose ownership of the goods. To put it another way, the issue might be when we click a digital button that is labelled “BUY,” we would expect that we’re buying something but we aren’t buying anything at all, we are actually buying a license to use that digital content.
                The grey area between who owns the content has had some light shed on it in the past couple years. Particularly with the Supreme Court ruling of Golan v. Holder. This ruling speaks about the first-sale doctrine. “The first sale doctrine is the provision in copyright law that gives the purchaser of a copy of copyrighted work the right to sell or otherwise dispose of that copy without the permission of the copyright owner.” [5] This is how movie rental sites like Netflix and Redbox are able to lend DVDs without authorization from studios.
                First sale doctrine however does not apply to software and other mass licensed goods. This brings us to, “drum roll” the Copyright Act. Existing copyright case law makes it clear that digital copies of works, even those stored only in RAM, are just that, copies. The copy is, “tangible property owned by the purchaser; copyrighted work embodied in the copy is intangible property owned by the author.” [3] A copy is a copy is a copy. In a nutshell, software copyright owners don’t only own the work embodied in the copy, they also own every single copy. Which for consumers leaves us just like the man at the party without a gift, *hint* *hint* feeling pretty crappy.
                So what does all this mean for those of us that may have an extensive game library on Steam or a library on your kindle that would put any brick and mortar library to shame? Steam did say that if they were to ever go out business that they would patch all their games so that you could play without their client. That is a nice sentiment but it doesn’t say anywhere in their EULA or terms of service that this would actually happen. A woman was also featured in an article from NBC News about not being allowed to access her Kindle library of 43 books because her account was turned off by Amazon without notice. Amazon’s PR service replied with this statement from NBC “Per our Conditions of Use which state in Part: Amazon.co.uk and its affiliates reserve the right to refuse service, terminate accounts, remove or edit content, or cancel orders at their sole discretion.” [3] This is yet another reminder that we aren’t simply paying for an item we are in fact buying a long-term lease on an item which can be revoked at any time.
               
If you’re buying digital content for the sake of time, think first about how much longevity you see yourself having with an item and if it is better to buy a physical copy for future use. Normally digital content if it is new, is priced pretty close to the same amount as a physical copy. If you can shell out a couple extra bucks and buy the physical copy, then go for it or put the fate of your digital content in the hands of the digital gods. Your choice.


Sources for this article are as follows:
1) Pew Research Center “65% of internet users have paid for online content.” By Jim Janesn
2) “Do you own your digital content?” By: Hilary Osborne of the Guardian
3) NBC News “You don’t own your Kindle books, Amazon reminds customers.” By Joel Johnson
4) “Conditional Sales” referenced from financial dictionary
5) “The Digital Death of Copyright’s First Sale Doctrine” by Annemarie Bridy of freedom-to-tinker.com


Follow the author of this post around on the internet. Mike can be found on these sites. He can also be found teaching young children and getting beat down mercilessly by a Chillwind Yeti.

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